Analyse various metrics from lead generation to conversion through to customer satisfaction.
Using intelliO's campaign management business object you can add and track the performance of any campaign, linking conversion data to ensure your marketing spend is fully optimised.
Data modelling for accurate forecasts is achievable with ease. Set achievable targets and reward incentives to ensure business KPI's are met.
Understand which marketing channels are producing the best ROI with data insights and conversion metrics by channel.
From marketing spend vs return through to cost per employee, end to end cost analysis is now possible.